Julia Pistor is a leader and storyteller with over twenty years of experience in family entertainment. She currently writes the award-winning “Barbie Vlog” on YouTube which she created and developed during her time as an Executive Producer at Mattel. Julia is currently developing and producing two animated feature films with Netflix.
Julia’s background spans Films, TV, Digital, and Branded Content, and she is known as an intuitive leader. Through her unique approach to storytelling, Julia strives to celebrate the beautiful, eclectic world by fostering empathy and connecting people together.
As a film producer and executive, Julia spent over 12 years at Viacom building and running the award-winning family film division, Nickelodeon Movies . During this time, she identified and produced numerous highly successful animated and live-action franchise feature films released through Paramount Pictures including The SpongeBob Squarepants Movie , The Rugrats Films, Academy Award nominated Jimmy Neutron, Nacho Libre, Lemony Snicket’s A Series of Unfortunate Events, Charlotte’s Web, and The Spiderwick Chronicles.
Creating harmony from chaos through story
In 2015, Julia was recruited by Mattel to help revitalize the company’s flagship Barbie brand; as the brand’s Chief Content Office, she played a key role in transforming the 1.5B+ brand into a contemporary, empowering platform for girls including developing and executing a new 360 content strategy that made Barbie the first-ever animated YouTube influencer (driving over 9.9MM subscribers and over 2.6B views ), developing a top ranked animated series for Netflix, and ideating and launching the brand’s first pre-school franchise extension.
Prior to Mattel and Nickelodeon, Julia spent 8 years at Viacom where she produced the successful live action series Superboy with DC Comics as well as developed, launched and supervised the Emmy Award winning franchise, The Montel Williams Show.
Julia runs her own production and consulting company, Tamterra Entertainment, providing franchise and programming strategies as well as developing and producing original and book-based content for a variety of platforms and studios.